ARTICLe 3—Capcom Sales Brochure (1988)
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I hesitate to call this Consumer Electronics Show artifact a “press kit,” because there’s no public-relations contact information inside and most of the verbiage is aimed directly at retailers and distributors. At the time, catering to the press was not the primary reason why game companies exhibited their products at trade shows like CES.
Anyway…inside the brochure, we learn that four million Nintendo Entertainment System consoles and 20 million NES games were sold in 1987, and that the projected sales figures for 1988 were seven million and 40 million, respectively. Considering what
Of greater interest is the two-page spread that lists Capcom’s upcoming NES games, three of which were never released:
Titan Warriors was a sequel to Capcom’s very first video game, an arcade shoot-’em-up called Vulgus (which happens to be name-checked in the catalog description): “Your Titan spacecraft is pitted against mutant alien invaders that are destroying the planet Vulgus. You must pursue the aliens through space and interplanetary obstacles to save
Black Tiger was to be an 8-bit conversion of the arcade game of the same name, a cult favorite with a surprising amount of gameplay depth. The screen shot depicted in this catalog is clearly not the arcade version…and it’s different from the only other known Black Tiger NES screen, which appeared in an early issue of Game Players magazine.
Another notable coin-op, Street Fighter technically kicked off the fighting-game craze of the 1990s, even though the scene didn’t really explode until Street Fighter II appeared in 1992. It’s not generally known that Capcom was planning an NES version of the original game; unfortunately, the catalog contains only a generic piece of artwork and no screen shots.
The product numbers listed for Titan Warriors and Black Tiger were eventually reassigned to Mega Man 2 and Strider, respectively. Street Fighter’s product number appeared two years later on Street Fighter 2010: The Final Fight, but this catalog description clearly refers to the original arcade game, not the sci-fi platform action of 2010. (“Young masters of the martial arts challenge street fighters from around the globe: In the USA, Japan, England, China and Thailand.”)
Developed by Hudson Soft, the game identified here as Mickey Mouse would be renamed Mickey Mousecapade before its release in October of 1988.
The insert page that shows Capcom’s previously released NES titles has some interesting details. They include an alternate box design for Gun.Smoke, a drawing of Captain Commando that I’ve never seen anywhere else and an odd description of the original Mega Man (it refers to the game’s stages as “societies” and identifies the robot masters as “empire leaders”).
Several of the insert pages are devoted to “Disk Paks” (floppy disk games) for the PC, Amiga, Commodore 64 and Atari ST. Three of these are very obscure arcade conversions licensed from Bally: Sarge, Stocker and Street Football. Note the cheesy Street Fighter artwork (from the original arcade flyer) and the Tiger Road entry—that’s gotta be one of the earliest uses of the now-popular phrase “for the win” in reference to a video game!
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